A small firm, on purpose.
AEOLedger is a founder-led answer engine optimization agency. You work directly with the engineer who measures your visibility and ships the fixes.
Dev Agarwalla, founder
Dev is a software engineer based in Bangalore, India. He builds full-stack web applications and developer tools, and has published open-source tooling on npm and GitHub. He started AEOLedger in 2026 after seeing how often AI assistants missed or misdescribed good software products, usually for reasons an engineer could fix in an afternoon: a blocked crawler, a pricing page that only exists after JavaScript runs, or no page that answers the question buyers actually ask.
He writes about measuring AI search in a series called Field Notes on LinkedIn, where every chart carries its source. He is also studying for an MSc in Data Science and AI at BITS Pilani.
How we work
Engineer-led. The fixes that move AI visibility are often technical. We do them, or write tickets precise enough that your team can merge them the same day.
Honest measurement. We count how often you’re named across repeated runs and show the sample size. We don’t invent ranks or scores. The full rules are on the methodology page.
A small roster. We take on a limited number of clients at once. Where a project needs extra hands, such as a specialist writer, we tell you who and why before they start.
Remote, worldwide. We work with B2B SaaS teams in any time zone, with written updates so nothing depends on a meeting.